{"id":13040,"date":"2024-08-05T09:32:47","date_gmt":"2024-08-05T07:32:47","guid":{"rendered":"https:\/\/www.pureconsultant.de\/?p=13040"},"modified":"2026-03-12T12:37:25","modified_gmt":"2026-03-12T11:37:25","slug":"product-owner-video","status":"publish","type":"post","link":"https:\/\/www.pureconsultant.de\/de\/video\/product-owner-video\/","title":{"rendered":"Product Owner &#8211; Video"},"content":{"rendered":"<div class=\"m-block--container u-offset m-block--core--video\">\n<figure class=\"wp-block-video\"><video height=\"1080\" style=\"aspect-ratio: 1920 \/ 1080;\" width=\"1920\" controls poster=\"https:\/\/www.pureconsultant.de\/wp-content\/uploads\/Product-Owner-Aufgaben-Infografik.jpg\" src=\"https:\/\/www.pureconsultant.de\/wp-content\/uploads\/simpleshow_Product_Owner.mp4\"><\/video><figcaption class=\"wp-element-caption\">Product Owner<\/figcaption><\/figure>\n<\/div><div class=\"m-block--container u-offset m-block--core--paragraph\">\n<p class=\"wp-block-paragraph\">In diesem Erkl\u00e4rvideo informieren wir Sie \u00fcber alles Wissenswerte zum Thema Product Owner. Im Mittelpunkt steht dabei die Frage, was die Rolle des Product Owners im Rahmen von Scrum ausmacht und welche Verantwortung sie f\u00fcr die Produktentwicklung tr\u00e4gt. Der Product Owner ist die Person, die f\u00fcr den Wert des Produkts und die Arbeit des Scrum Teams verantwortlich ist. Er oder sie vertritt die Interessen der Stakeholder und sorgt daf\u00fcr, dass das Team an den f\u00fcr das Unternehmen wichtigsten Themen arbeitet.<\/p>\n<\/div><div class=\"m-block--container u-offset m-block--core--paragraph\">\n<p class=\"wp-block-paragraph\">Zentrale Aufgabe des Product Owners ist es, die Anforderungen an das Produkt zu sammeln, zu strukturieren und im Product Backlog zu pflegen. Dazu geh\u00f6rt insbesondere, Eintr\u00e4ge zu priorisieren, also zu entscheiden, welche Funktionen, Verbesserungen oder Fehlerbehebungen als N\u00e4chstes umgesetzt werden sollen. Grundlage daf\u00fcr sind unter anderem der erwartete Nutzen, strategische Ziele, Feedback von Kundinnen und Kunden sowie R\u00fcckmeldungen aus dem Entwicklungsteam.<\/p>\n<\/div><div class=\"m-block--container u-offset m-block--core--paragraph\">\n<p class=\"wp-block-paragraph\">Der Product Owner fungiert dabei als Schnittstelle zwischen Fachseite und Entwicklung. Er oder sie stellt sicher, dass Anforderungen verst\u00e4ndlich formuliert sind, sorgt f\u00fcr Klarheit \u00fcber Ziele und Rahmenbedingungen und steht dem Entwicklungsteam f\u00fcr Fragen zur Verf\u00fcgung. Gleichzeitig ist der Product Owner daf\u00fcr verantwortlich, Entscheidungen zu treffen und diese transparent zu kommunizieren \u2013 zum Beispiel, welche Ideen aufgegriffen werden und welche (noch) nicht.<\/p>\n<\/div><div class=\"m-block--container u-offset m-block--core--paragraph\">\n<p class=\"wp-block-paragraph\">Kurz gesagt: Der Product Owner ist die zentrale Instanz f\u00fcr inhaltliche Entscheidungen rund um das Produkt. Er oder sie steuert die inhaltliche Ausrichtung, priorisiert die Arbeit des Teams und sorgt daf\u00fcr, dass das entstehende Produkt echten Mehrwert f\u00fcr Nutzerinnen, Nutzer und Unternehmen bietet.<\/p>\n<\/div><div class=\"m-block--container u-offset m-block--core--paragraph\">\n<p class=\"wp-block-paragraph\">Wenn Sie sich ausf\u00fchrlicher mit dem Thema besch\u00e4ftigen m\u00f6chten, empfehlen wir Ihnen unseren Blogbeitrag \u201eProduct Owner\u201c. Dort finden Sie vertiefende Informationen zu Aufgaben, Kompetenzen und Zusammenarbeit im Scrum Team. Hier geht es zum Blogbeitrag \u201e<strong><a href=\"https:\/\/www.pureconsultant.de\/de\/scrum\/product-owner-aufgaben\/\">Product Owner<\/a><\/strong>\u201c!<\/p>\n<\/div><div class=\"m-block--container u-offset m-block--core--paragraph\">\n<p class=\"wp-block-paragraph\">Gerne k\u00f6nnen Sie uns auch auf <strong><a href=\"https:\/\/www.youtube.com\/@PURE_Consultant\/videos\">Youtube<\/a><\/strong> folgen&#8230;wir ver\u00f6ffentlichen regelm\u00e4\u00dfig neue Videos zu den Themen: Scrum, Projektmanagement &amp; Kanban.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>In diesem Erkl\u00e4rvideo informieren wir Sie \u00fcber alles Wissenswerte zum Thema Product Owner. Im Mittelpunkt steht dabei die Frage, was die Rolle des Product Owners im Rahmen von Scrum ausmacht und welche Verantwortung sie f\u00fcr die Produktentwicklung tr\u00e4gt. Der Product Owner ist die Person, die f\u00fcr den Wert des Produkts und die Arbeit des Scrum [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[670],"tags":[],"class_list":["post-13040","post","type-post","status-publish","format-standard","hentry","category-video"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Product Owner - Video - PURE Consultant<\/title>\n<meta name=\"description\" content=\"In diesem Erkl\u00e4rvideo informieren wir Sie \u00fcber alles Wissenswerte zum Thema - Scrum Methode. 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